Oliver Smith
Lead Brand Designer
Events at Rightmove
Over a decade at Rightmove, the UK's most popular property website and 21st most visited website in the UK, I owned brand design, physical production and event logistics across a range of high-profile events and exhibitions. For Rightmove Overseas, a regular presence at A Place in the Sun Live since 2008, I took on full responsibility for exhibition logistics and stand design in 2012, overhauling the visitor experience by moving away from shell schemes and commissioning custom-built stands to my own specifications.
Between 2015 and 2017, I managed Rightmove's first international seminar programme end-to-end across Spain, France and Portugal, covering venue sourcing, flights, hotels, marketing, ticket sales, presentation design and on-site attendance. A refined marketing strategy in year two delivered a 66% year-on-year increase in attendees.
Across the broader events programme I designed the full brand presence for the EA Masters, one of the largest trade conferences in the UK property sector, and led the visual execution of Rightmove's headline sponsorship of the Milton Keynes Marathon, including stage design and animated on-stage graphics timed to live performer slots. I also acted as videographer and live stream operator across many of these events, capturing content for post-event marketing.
Large-Scale Print & Out-of-Home
While not event-specific, the following work demonstrates the same technical rigour required for large-format event production: designing to precise print specifications, managing complex multi-site applications, and maintaining brand consistency at scale.
As Marketing Coordinator for Rightmove Overseas, I managed the planning, design, budget and purchase of out-of-home advertising across multiple UK airports, including a full takeover of Stansted Airport's entrance and exit doors, plus placements at Gatwick, Manchester and East Midlands — collectively reaching more than 50 million passengers annually.
A standout moment was the "Happy Here, Happy There" campaign. On a site visit I spotted an opportunity for Rightmove and its overseas sub-brand to advertise in adjacent placements. I developed a creative concept where the two ads worked together through complementary wording, turning two separate brand messages into a single cohesive piece of communication.








